How to Use Ultimate Research
What is Ultimate Research?
Ultimate Research is a keyword research tool that can help you:
Discover the least competitive, most profitable keywords in any industry;
Find hidden ranking opportunities and high ROI keywords for search campaigns;
Filter out keyword results based on search volume, cost per click, traffic value, pay-per-click competition and much more;
Search for related domains, as well as relevant long-tail keywords;
Estimate the number of monthly site visitors, sales and revenue for your website.
Please note that Ultimate Research uses the Google Ads API for search volumes, costs per click, pay-per-click competition...
How to use Ultimate Research?
The Ultimate Research tool is located in the Keyword Research section, in the TOOLS menu.
Click on the blue + button located at the top right of the screen, which will open up the New Search modal, where you can enter the keyword(s) you want to research and select the Google database and language that you want to run the search on. Note that you can select a specific country from the list provided or select "Everywhere" for all countries. For this article, we will be using the keywords "SEO marketing company".
The results for all searches will appear as part of your History search results. From here, you can click on the 3-dot icon next to each search result and you will be able to:
View the results of your search. Alternatively, you can click on the keyword in the "Keyword" column.
Search Again - This will open up the specific search that you created, which you can then amend and run again. Note that this is not an edit of the previous search. It will be treated as a completely new search. This is useful, for example, if you have entered a lot of keywords and want to run the same keywords again but for a different database.
Delete the search results.
What information do you get from Ultimate Research?
After selecting View or clicking on the keyword, you will be shown data for the specific keyword(s) that you entered in the topmost row(s), as well as a list of suggested keywords that are often associated with the keywords you entered. The data that you can see at a glance are, average monthly search volume, mini volume trend graph, cost per click, estimated monthly traffic value and pay-per-click competition score. You will also see next to the monthly search volume, either a green upward arrow or a red downward arrow. This arrow indicates whether the average monthly search volume for the last 6 months, in comparison to the previous 6 months, is increasing or decreasing.
If you wish to add another keyword(s) to your search, without having to do a new search, you can do this by clicking the + button at the top right hand side of your result page, as shown in below image.
You can view additional data relating to each specific keyword(s) or suggested keyword(s) by clicking on the 3-dot icon on the right hand side, which will give you the following options:
Launch Keyword Analyzer
This will launch the Keyword Analyzer tool, which will show you the Top 10 sites in Google's organic results that rank for the keyword, as well as a variety of useful information such as Similarweb Rank, Moz Rank, Domain Authority, Page Authority and social metrics for these sites. With this, you can determine things like, how difficult it would be for you to rank in the Top 10, find out whether or not you can compete and how much you should charge your clients to rank for a specific keyword.
Search Volume per Country
This will show you the average monthly search volume for the keyword in other countries so you can do a quick comparison. Depending on the country database you selected, the volume for nearby countries or the default countries such as the United Kingdom, the United States, Ireland, Canada, New Zealand and Australia, will be displayed.
View Trends Graph
Here you can see the full-size version of the Trends Graph, showing you the average monthly search volume for the keyword, over the past 12 months. The graph can be downloaded as PNG, JPEG, PDF or SVG format.
Check for Related Keyword Domains
This will run a search on Namecheap for related domain names that are available.
Get Long Tail Keywords
This will launch our Long Tail Keywords tool, which you can use to search for associated long-tail keywords in multiple databases such as Google, Bing, YouTube, Amazon and eBay. You will be able to see search volumes, costs per click, traffic values and pay-per-click competition for each long-tail keyword.
This will launch a broad search for the keyword in Google search, based on your own Google settings.
Here you can use our Revenue Calculator to calculate and estimate things like: number of monthly visitors, sales revenue and AdSense revenue.
Lastly, if your search returns a large number of results, you can narrow down the list to only show those that are of interest to you by using our filter option. Simply select the "Filter" icon at the top right of the search result page, as shown in the screenshot below. This will open up a modal for you set the filter parameters such as, including or excluding specific words from the results or including or excluding results that have a certain number of average monthly search volume.
You can view a demo video on how to use Ultimate Research below.
Updated on: 19/08/2022